Creating an Immersive Environment with LED
LED has never been more affordable, accessible, or flexible in use than it is today. For many, the biggest goal is to get the largest wall that fits the budget and the space. For others, the sole focus is to simply understand the technology and find a way to add it to your setups. And finally for some, it’s just a stepping stone to the next big idea.
So, is creating an immersive environment with LED that difficult? With a bit of knowledge, a dose of creativity, and flexibility, you can create an infinite number of possible setups, stage designs, and looks for your space. In ways that won’t destroy your budget.
Tip #1 – Physical Depth
Don’t get me wrong, there’s nothing quite as impressive to walk into an arena and see a 40′ high by 65′ wide HD LED video wall. It’s bright, immersive, and can be simply stunning. However, that doesn’t fit into everyone’s space, budget, or concept for creating an environment.
People are finding ways to have LED spread across their canvas (stage) using a concept referred to as “creative spacing.” Try hanging panels at different depths or vertical planes. If you’re standing directly in front of the stage, you may not notice this depth, but once off center you can see the depth and feel the magnitude of this setup. This is something you may not get with a traditional LED wall or EP setup.
Tip #2 – Multiple Resolutions
You don’t need the highest of high resolutions to get that immersive effect. If you’re trying to find an alternative way to have the look and feel of EP, LED is a great way to go. Remember that EP should look/feel like paint on the wall. Taking that concept to LED, consider using multiple resolutions. This gives you a unique opportunity to use mapping software (like MadMapper, Resolume, etc.) to dial in your resolutions to give the eye the appearance of one large image.
You can use 10-20-50 mil and below to create a wide pallet to help pull people into an environment. The lower the resolution the more “mood setting” you create. Whereas higher resolutions give you more details, lower resolutions save your budget and give you a wide canvas to display graphics upon.
Tip #3 – Mixing Mediums
As we mentioned above, LED can bring a lot of depth. Creating the movement throughout your whole design…how do you creatively place LED to work with your existing setup. Similar to EP, you don’t always need a gigantic surface to make an impact – buy what you can afford and make shapes to create that movement and flow…that’s the end goal. LED should be used for what it is, not what you think it should be. You’ll never get the same image as you would with EP – use your technology for what it is.
Put a scrim in front of the led to project on top of the led the same content that’s on your wall. This will make certain portions of it pop and help create focus across your canvas. Additionally, you can put a scrim behind your LED, off to the sides, or in between the panels. You can also use other mediums to add texture, mood, and even more depth to your environment.
Remember, with LED the possibilities are really endless. Take time to figure out what you want to do and then learn the technology. Once you have that, you can see what options you have and what you can afford to create your next environment.
A big thanks to our friends at PixelFlex for their info, pics, and creative ideas. If you’re looking for a great LED option, give them a look![PHOTO CREDITS: PixelFlex]